Tania Clarke
Co-founder · GTM & Branding
Previously
- Atlassian
- Qwilr
Fractional product marketing lead with 12+ years in high-growth B2B SaaS. Positioning, user research and go-to-market.
Team
A small team of operators.
Everyone here has shipped the thing they advise on. You work with the people doing the work, not an account layer in front of them.
Team / 01
Co-founded by operators.
Product marketing, product strategy, and engineering, each led by someone who's done it at scale. You'll be talking with our co-founders, the people whose names are on the door.
Elizabeth Griffiths
Co-founder · Product Strategy & Design
Previously
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- Campaign Monitor
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- Haast
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AI product leader and former CPO at Haast. 19+ years across product and marketing.
Kailash Chandrasekaran
Co-founder · Engineering
Previously
Product and engineering leader with 16+ years, ex-Immutable and hipages. Builds end to end, from AI agents to the products around them.
Team / 02
The studio team.
Consultants who plug into an engagement when the work calls for it. Growth, marketing ops, positioning and go-to-market, run by people who have owned those functions in-house.
Celeste Walker
Product Marketing Consultant · GTM & Positioning
Senior product marketing operator with 10+ years in global B2B tech. Grounds positioning and GTM strategy in customer and competitor intel.
Carly Hartshorn
Marketing Consultant · Growth & Ops
Growth marketer with 6+ years in B2B SaaS tech. Builds AI-powered workflows alongside demand gen channels, campaign strategy and marketing ops.
Team / 03
Our AI trainers.
The people who run our AI training and build days. They sit with your team, in your tools, on the work you're already doing, so everyone leaves having built something.
Teresa Noble
AI Trainer & Consultant
Specialties
- Operations
- Process automation
A Northern NSW product coach with a background in service design. She turns complicated, manual processes into simple systems that run on their own.
Kate Pearce
AI Trainer
Specialties
- Product strategy
- Workflow design
A Sydney-based product leader who loves unpacking tricky problems and making the complicated feel simple, even when it isn't. She spent years in matching intelligence and now works one-on-one with leaders and runs product builds at Traction, helping businesses make sense of where AI actually fits.
Ready when you are
Tell us where you're stuck.
Book a 30-minute call. We'll talk through which way in fits, coaching, training, or a build, and you decide. Free, no pressure.
we like to touch grass too
Bookings open from October 2026